First Workshop on Strategic Discovery at no cost.
Businesses are concerned about rising prices due to raw material and energy inflation.
We have to understand well how we can adapt our commercial argumentation to the current environment of rising prices, identify the tools we have to defend our margins and guide and lead our teams to face the current situation of price escalation that is reflected in our products.
The proposed program achieves that we can work on the following objectives with the organizations.
• Know how to defend current margins through a speech adapted to the current environment of rising prices.
• Identify the different phases of our commercial process and how it can be improved to better defend the price.
• Build the appropriate value discourse that allows us to justify a possible price differential in our service or product All this through a series of Workshops that will allow identifying the levers applicable to each organization in particular and with the result of a sales argument by key segments.
Who is this program for?
• Managing Directors / Sales Directors
• Marketing Directors
• Sales Managers
• Product Managers
• Account Managers
• Anyone with a commercial function or with customer contact.